Heskey is available on a free transfer after being released by Villa earlier this summer.

The 34-year-old is thought to be willing to drop down into the Championship as he looks to continue his career.

A number of clubs have been linked with a move for Heskey, including Hull City and Huddersfield, but Ian Holloway is hoping to lure him to Bloomfield Road.

Holloway is keen to bolster his attacking options and sees Heskey as a key addition to his plans for the new season.

The Tangerines chief has been searching for a big, strong centre-forward and after pulling out of a deal for Leeds' Billy Paynter he is expected to step up his interest in Heskey.